Towerview AI Ltd (“Towerview”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, disclose and safeguard personal data when you visit towerview.ai (the “Website”), request access to our platform, book a demonstration, subscribe to updates, or otherwise interact with us prior to becoming a customer.
This Privacy Policy applies to the Website only. Personal data processed within the Towerview platform once you become a customer is governed by separate Terms of Service and, where applicable, a Data Processing Agreement.
1. Who We Are
Towerview AI Ltd is a company registered in England and Wales. We provide AI-powered software tools for real estate professionals, including underwriting automation, financial modelling and portfolio intelligence solutions.
For the purposes of the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018, Towerview AI Ltd acts as the data controller in respect of personal data collected through this Website.
2. Scope of This Policy
This Privacy Policy applies where you:
- Visit or browse our Website
- Submit a contact or “Request Access” form
- Book or attend a demo
- Subscribe to updates or communications
- Communicate with us by email or other channels
It does not apply to personal data processed within the Towerview platform once you become a customer.
3. Personal Data We Collect
We collect personal data that you provide directly to us, as well as certain technical data collected automatically when you use the Website.
Information You Provide
When you contact us, request access or book a demo, we may collect:
- Your name
- Business email address
- Company name
- Job title
- Business telephone number (if provided)
- Any information you include in communications
We may also collect information necessary to understand your professional role and business requirements in order to assess suitability for the platform.
Information Collected Automatically
When you visit the Website, we may automatically collect:
- IP address
- Browser type and version
- Device type and operating system
- Time zone setting
- Referring URLs
- Pages viewed and time spent
- General interaction data (e.g. navigation behaviour)
This information helps us maintain security, analyse Website performance and improve user experience.
4. Cookies and Similar Technologies
We use cookies and similar technologies to operate and improve the Website.
- Strictly necessary cookies enable core functionality such as security, session management and network management. These are essential to the operation of the Website.
- Analytics cookies help us understand how visitors interact with the Website so we can improve usability and performance. Where required by law, these are only set with your consent.
You may manage or disable cookies through your browser settings. Disabling certain cookies may affect Website functionality.
5. How We Use Personal Data
We use personal data collected via the Website to:
- Respond to enquiries and demo requests
- Provide information about Towerview and our services
- Assess suitability for platform access
- Communicate with prospective customers
- Improve and optimise the Website
- Monitor and maintain security
- Prevent fraud or misuse
- Comply with legal or regulatory obligations
Where permitted by applicable law, we may also send relevant updates about Towerview. You may opt out of marketing communications at any time.
We do not sell personal data.
6. Legal Basis for Processing
Where UK data protection law applies, we rely on one or more of the following lawful bases:
- Contractual necessity, where processing is required to take steps at your request prior to entering into a contract (for example, booking a demo or requesting access).
- Legitimate interests, including operating, securing and improving our Website and services, managing business operations, and communicating with prospective customers. We ensure these interests are not overridden by your rights and freedoms.
- Consent, where required, including for non-essential cookies and optional marketing communications. You may withdraw consent at any time.
- Legal obligation, where processing is necessary to comply with applicable law.
7. Special Categories of Personal Data
We do not intentionally request or collect special categories of personal data through the Website, such as information relating to health, race or ethnicity, political opinions, religious beliefs, trade union membership, genetic or biometric data, or criminal convictions.
If you voluntarily provide such information in communications with us, we will process it only to the extent necessary to respond to your enquiry and in accordance with applicable law.
8. Disclosure of Personal Data
We may share personal data with trusted third parties who support our Website and business operations, including:
- Cloud hosting providers
- Analytics providers
- Email and communications providers
- Professional advisers
All service providers are required to process personal data only on our instructions and subject to appropriate security and confidentiality measures.
We may also disclose personal data where required by law or in connection with a corporate transaction such as a merger or acquisition, subject to appropriate safeguards.
9. International Data Transfers
Towerview is based in the United Kingdom. In certain circumstances, personal data may be transferred outside the UK, including to service providers located in other jurisdictions.
Where we transfer personal data outside the UK, we ensure appropriate safeguards are in place in accordance with UK data protection law. These may include:
- The UK International Data Transfer Agreement (IDTA)
- The UK Addendum to Standard Contractual Clauses
- Transfers to jurisdictions deemed adequate by the UK Government
Further information regarding transfer safeguards can be provided upon request.
10. Data Security
We implement appropriate technical and organisational measures designed to protect personal data against accidental loss, unauthorised access, alteration, disclosure or destruction. These measures include secure hosting environments, encryption in transit and access controls.
While we take reasonable steps to protect personal data, no method of transmission over the internet is entirely secure.
11. Data Retention
We retain personal data collected via the Website only for as long as necessary to fulfil the purposes described in this Privacy Policy, including:
- Responding to enquiries
- Managing prospective customer relationships
- Complying with legal, tax, accounting or regulatory requirements
Where we no longer have a legitimate business need to process personal data, we will delete or anonymise it, unless retention is required or permitted by law.
12. Your Rights
Under UK data protection law, you may have the right to:
- Request access to your personal data
- Request rectification of inaccurate data
- Request erasure
- Object to processing
- Request restriction of processing
- Request data portability
- Withdraw consent where processing is based on consent
To exercise your rights, please contact us using the details below. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).
13. Third-Party Websites
Our Website may contain links to third-party websites or services. This Privacy Policy does not apply to those sites, and we are not responsible for their privacy practices.
14. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology or legal requirements. When we do so, we will update the “Last updated” date at the top of this page.
15. Contact Details
If you have any questions about this Privacy Policy or our data practices, please contact: